Description
The studless Blizzak ICE is a winter touring tyre. It has been designed in meet the needs and expectations of drivers as highlighted in targeted market research studies. The tyre delivers outstanding snow and ice performance, superior ride comfort and significantly increases wear life.
Engineered with an all-new tread compound that features the company’s patented Multicell technology, the Blizzak ICE delivers improved stopping distance on ice. Bridgestone Multicell technology is specially formulated with hydrophilic properties that attract water and draw it away from the surface of ice to enhance grip. The Blizzak ICE tyre has not made any compromises on tyre life. While achieving an 8% reduction in braking distance on ice, it has increased the wear life by 25% compared to its predecessor. This has been made possible by the new compound formula and the specially designed tread pattern.
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